Marketing Communications Manager Wanted: A High Performance Team Player Are you interested in a challenging, hands-on, career with significant growth opportunities? Looking for a career where no day is ever the same? This may be the right opportunity for you! About us… Founded in 1948, Vermeer Corporation is a private, family owned company head-quartered in Pella, IA. Your Opportunity… The Marketing Communications Manager develops, plans, directs and implements the overall strategic and tactical marketing objectives for Vermeer Corporation's industrial business. This role coordinates all advertising, corporate events, trade shows, association meetings, public relations, sales training and sales collateral for each industrial business segment. This position also sets the brand direction for the Company and ensures guidelines set forth are followed by dealer organizations. Your Responsibilities… Develop the strategic support plan to support corporation's business goals and objectives for the global market. Direct the development and implementation of advertising and promotional programs for Vermeer's advertising agency on all global advertising programs. Manage assigned personnel in performance of their duties including, but not limited to, hiring, evaluation, scheduling work activities, discipline and discharge. Establish and monitor individual and team goals which are aligned with the Organization's business strategies and objectives. Manage Company participation at trade shows, seminars and other global marketing and sales events. Establish corporate marketing objectives and strategies by market segment in conjunction with senior staff members. Develop marketing business plans for each product segment including, but not limited to, budgets. Monitor progress toward goals during the year and make necessary adjustments to reach objectives. Prepare and/or create all corporate and dealer support advertising and promotional materials, including all signage, logos, literature, and written and graphic media projecting the Company's public image for the global market. Direct press releases regarding products, services and events that will enhance the Company's image and reputation. Maintain relationships with magazines and associations and participate in association committees to create effective working relationships. Vermeer Offers Execellent Benefits including: Medical, dental, & life insurance Vision care discount plan 401(k) Profit sharing Holiday and vacation pay Relocation reimbursement Long term & short term disability Vermeer Health Services Center And Pharmacy
4-year college degree in business or marketing At least 5+ years of marketing, sales, product management experience is required. Marketing major with 10 years of varied marketing, advertising, sales, product management and/or operations experience preferred. Proficient in Microsoft Office products, including Word, Access, PowerPoint, Internet, Excel and Telemagic. Ability to utilize databases and programming for management of interactive projects. At least 30% travel by road or air is required. Worker may need to operate equipment and support equipment while in the field. Frequent worldwide travel is required, as well as weekend and late night events and shows. EEO/AAP Employer