The #1 Site for IT and Engineering Jobs - search all IT and Engineering  jobs.
Mxf2ly6689r56wwlyjq

Integrated Marketing Campaigns Manager

Job Description

Our client is a global provider of enterprise software products and services, and the leading third-party support provider for Oracle and SAP software products They have an immediate opening for an Integrated Marketing Campaigns Manager to help develop campaigns that build awareness, create interest and generate leads for the client’s services.
 
Key responsibilities:
  • Define, and plan integrated marketing campaigns; identify the most effective messaging, value proposition, channels and calls to action
  • Drive the optimal mix of marketing activities within our campaigns to achieve corporate objectives, including lead generation, opportunity creation, and marketing-sourced revenue
  • Build comprehensive marketing campaign that include webinars, emails, direct mails, online marketing and advertising, associations, database marketing and related programs
  • Write and edit strong, effective promotional copy for use in email, digital, and print
  • Identify industry best practices and incorporates into our strategies and campaigns
  • Spearhead concept and creative development of campaign materials
  • Facilitate and track lead distribution and follow up activities with the Lead Gen and sales team
  • Support event and trade show promotion – pre, post and onsite
  • Understand and leverage marketing automation technologies across the entire lead nurturing process
  • Track campaigns and report metrics as well as overall ROI to the internal stakeholders - Continually monitor, analyze and tune campaigns to maximize ROI
  • Manage and execute project timelines, solve quality issues, and manage resources / SOW (scope of work) / budgets
 
Requirements
  • 5+ years of experience in B-to-B demand generation marketing, with 3+ years of technology marketing
  • Direct experience in marketing campaign management strongly preferred
  • Demonstrated lead generation results that translated into sales revenue
  • Understanding of how to leverage technology in marketing processes, including marketing automation, SalesForce.com, Microsoft office software, and similar tools
 
Desired Qualifications
  • Experience with ERP software industry highly desired
  • Experience with Salesforce.com highly desired
  • Familiar with Marketing automation software such as Marketo
  • Experience with marketing to global audiences

Job Requirements

 

Job Snapshot

Location US-State-OR
Employment Type Contractor
Pay Type Hour
Pay Rate N/A
Store Type Sales & Marketing
Apply

Company Overview

Ascent

The Ascent Services Group (ASG) is a leading national technology consulting and professional services firm that focuses on tactical and strategic consulting. ASG’s fundamental business is providing staffing services to Large Enterprise clients in our core market verticals: Financial Services, Healthcare, and Life Sciences. We focus the majority of our efforts in Staff Augmentation support of Large Enterprise Clients who utilize a Vendor Management System. Learn More

Contact Information

US-State-OR
Aimee Ennik
Icon-social-facebookIcon-social-linkedinIcon-social-twitter
Snapshot
Ascent
Company:
US-State-OR
Location:
Contractor
Employment Type:
Hour
Pay Type:
N/A
Pay Rate:
Sales & Marketing
Store Type:

Job Description

Our client is a global provider of enterprise software products and services, and the leading third-party support provider for Oracle and SAP software products They have an immediate opening for an Integrated Marketing Campaigns Manager to help develop campaigns that build awareness, create interest and generate leads for the client’s services.
 
Key responsibilities:
  • Define, and plan integrated marketing campaigns; identify the most effective messaging, value proposition, channels and calls to action
  • Drive the optimal mix of marketing activities within our campaigns to achieve corporate objectives, including lead generation, opportunity creation, and marketing-sourced revenue
  • Build comprehensive marketing campaign that include webinars, emails, direct mails, online marketing and advertising, associations, database marketing and related programs
  • Write and edit strong, effective promotional copy for use in email, digital, and print
  • Identify industry best practices and incorporates into our strategies and campaigns
  • Spearhead concept and creative development of campaign materials
  • Facilitate and track lead distribution and follow up activities with the Lead Gen and sales team
  • Support event and trade show promotion – pre, post and onsite
  • Understand and leverage marketing automation technologies across the entire lead nurturing process
  • Track campaigns and report metrics as well as overall ROI to the internal stakeholders - Continually monitor, analyze and tune campaigns to maximize ROI
  • Manage and execute project timelines, solve quality issues, and manage resources / SOW (scope of work) / budgets
 
Requirements
  • 5+ years of experience in B-to-B demand generation marketing, with 3+ years of technology marketing
  • Direct experience in marketing campaign management strongly preferred
  • Demonstrated lead generation results that translated into sales revenue
  • Understanding of how to leverage technology in marketing processes, including marketing automation, SalesForce.com, Microsoft office software, and similar tools
 
Desired Qualifications
  • Experience with ERP software industry highly desired
  • Experience with Salesforce.com highly desired
  • Familiar with Marketing automation software such as Marketo
  • Experience with marketing to global audiences

Job Requirements

 
M0z7hj6l4qd6vywwmj7
Sologig Advice

For your privacy and protection, when applying to a job online: Never give your social security number to a prospective employer, provide credit card or bank account information, or perform any sort of monetary transaction.Learn More

By applying to a job using sologig.com you are agreeing to comply with and be subject to the workinretail.com Terms and Conditions for use of our website. To use our website, you must agree with theTerms & Conditionsand both meet and comply with their provisions.
Integrated Marketing Campaigns Manager Apply now